One reality you must face is that social media is a permanent fact of life for businesses today. At one point, we might have speculated that it was a passing fad, but this is obviously not the case. The number of Twitter and Facebook users just keeps growing. It's also significant that social media is now becoming just as important for doing business as it is for socializing. If you're seeking to expand your business, you must learn how to leverage the power of Facebook and other social sites. Getting results with Facebook marketing will be easier if you keep the following tips and strategies in mind.

Other Facebook pages, those that aren't yours, can present you with a good opportunity to meet new people including some potential leads. Seek out pages related to your own, even if they are somewhat competitive to your page and participate any way you can. You should comment on these pages in a way that's friendly and helpful. Make friends with some of the members and express your views. Don't try to sell anything on other people's pages; your objective here is simply to connect with people and build your reputation and visibility. The more active you are in such online communities, the more comfortable people will be with you. Ironically, this just makes people more likely to buy from you. business leads find more resources You don't have to confine your efforts on your page to promoting your own products. Don't hesitate to recommend something to your fans that is being sold by someone else, even if you have no connection to it whatsoever. Consider what your friends/fans can really use and see how you can help them get it. This may sometimes involve recommending other people's products and services. You will be sending them the message that your primary goal is service, not profit. Having this attitude helps you build solid relationships with your fans