There are many things you may hear about Facebook marketing. However, to really succeed, you need a firm grounding in the basic principles of effective online marketing. This article identifies the basic steps needed if you want to be successful.

http://youtu.be/voffz_dwge0 Sponsoring a contest can be a fantastic way to get more followers on Facebook. Take advantage of this great idea. Offer prizes or discounts to your users when they like your page. However, make sure you do award a prize to one new viewer as you do not want to be known as dishonest!

A great way to interact with your subscribers is to respond to their comments on your wall. Keep an eye on your all and any twitter messages that contain your company handle. Reply to everyone that you can, and make sure that you're replying to complaints first.

Always answer all the questions and comments sent to you via Facebook. Begin your answer by thanking them for contacting you; then, provide the information they require. Never hesitate to share links within your Facebook page to address a visitors needs.

Respond to everything that is posted on your wall. They're taking the time to contact you, so the least you can do is reply. Facebook posts can often be similar to phone calls in which case you would respond as well as answer any questions.

Consider creating a group instead of a page. Groups are like little communities where your fans can interact together. You can also use a group and a page to give updates and allow users to share content.

Always answer comments and posts that show up on your Wall. When a customer makes an effort to contact you, have the common courtesy of quickly responding to their questions. Consider that Facebook posts are sort of like phone calls in that they require replies and attention.

Try to respond to all of the communications you receive. This means comments left on your page and those in your inbox. This extra work w